For some, it may be a daily routine -- to log into the internet, pulling up a website that plays music as part of some sort of genome project. Now, I hate to say it, I don't know much about it, nor have I truly taken the few minutes to click through and read up on why or how their music came to stream online for free or how the selection of some of my favorites pulled up the musical dabblings of other artists that have a similar sound, beat or something like that.
But today...I found a long email in my box. It was from the CEO of the company -- (Pandora.com) stating that a royalty resolution had come together -- reaching a common ground on music rights. It seems that there are rates now -- particularly for those that listen to over 40 hours a month. The CEO's email says, "Because we have to pay royalty fees per song and per listener, it makes very heavy listeners hard to support on advertising alone. Most listeners will never hit this cap, but it seems that you might."
So rather than cap usage, there is a 99 cent fee once a listener hits the 40-hour mark during a month. AND the other...is like a one year membership --
Finally, the email solicits feedback -- CEO says, "The combination of our usage patterns and the "per song per listener" royalty cost creates a financial reality that we can't ignore...but we very much want you to continue listening for years to come."
Hmmm... Just thought it was interesting -- What do you think?
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